Plum is a fresh line of 100% vegan beauty products thatās all about ābeing goodā - to your skin, to your senses, to others and to the environment. Plum believes people look the prettiest in the skin they were born in. Plums are formulated with love to protect, repair, nourish - and delight, using some of the richest sources of natural nutrients, in sync with āgood scienceā. Plum is also always free from paraben phthalates, is cruelty-free and vegan and is '1% for the Planet' member.
